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Blog
Master Auto Inventory Management to Attract Holiday Shoppers
It’s common knowledge that the holiday season is a prime time for car buyers, making it a busy period for dealerships. However, not all days...
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Insights & Resources
The latest industry news, videos, case studies, and resources.
Blog
Inventory Is Back, but It’s a Rocky Road to Profitability
November has been an important month for the automotive inventory market as dealers and manufacturers strive to balance supply and demand am...
Blog
Year-End Inventory Clear-Out: Best Strategies for Moving Slow-Moving Stock
As the temperatures plummet and Q4 comes to a close, automotive dealerships need to do a little “winter cleaning.” Of course, this means cle...
Blog
Active vs. Passive Buyers: Using Data to Maximize Your Dealership’s Reach
Engaging potential car buyers can be difficult—if you don’t know who to target and how to get them interested, all your hard work to close a...
Blog
How Do You Know Good Data from Bad Data?
Big data is a part of every major modern industry. How well do you know yours? Can you even tell the difference between good data vs. bad da...
Blog
How to Effectively Move Customers Through the Car Sales Funnel
In today’s competitive automotive market, a well-stocked inventory is just scratching the surface. The key to success comes from developing ...
Blog
All About Performance Marketing For Dealerships
By Suzanne Reimer, CMO Lotlinx
Blog
Who’s Shopping for Your Vehicles? Knowing Your Dealership’s Customer Demographics and Psychographics
To sell more cars, you need to look into the mind of the buyer. The many colorful shopper personalities wants, and needs should directly inf...
Blog
3 Ways Inventory Management Systems Avoid Low VIN Inventory and Overstocks
Whether buying a car online or at a dealership in person, many customers know the disappointment of finding their favorite car unavailable d...
Blog
From Selling Cars to Leading an Industry: How Mastering Sales Calls Transformed My Life
Author: Jennifer Suzuki
Blog
Top Automotive Industry Trends for the Back Half of 2024
The automotive industry is experiencing some major changes right now, and a lot of this has to do with shifting consumer habits and the way ...
Blog
How To Fast Track Your Dealership’s Risk Management
The automotive industry is constantly changing. When it changes, it presents brand new varied, wide, and complex risks for car dealerships: ...